by Liz Swasey
In January 1998, Editor & Publisher, the preeminent media trade magazine, conducted a poll of 167 newspaper editors across the country. Investor’s Business Daily reporter Matthew Robinson obtained complete poll results.
KEY FINDINGS
• In 1992, when just 43 percent of the public voted Democrat Bill Clinton for President, 58 percent of editors surveyed voted for him.
• In 1996, a minority (49 percent) of the American people voted to reelect Clinton, compared to a majority (57 percent) of the editors.
Reporters
In 1982, scholars at the California State University at Los Angeles asked reporters from the fifty largest U.S. newspapers for whom they voted in 1980. In that election, Republican Ronald Reagan won with 50% of the vote, compared with 41% for Democratic incumbent Jimmy Carter and 8% for liberal Republican-turned-independent Jon Anderson.
KEY FINDING
• 51 percent of big city reporters cast a ballot for Democratic President Jimmy Carter, 24 percent for independent candidate John Anderson, and 25 percent for the Republican winner, Ronald Reagan.
(This update courtesy of the Media Research Center.)
See these other elements of this comprehensive study: